Discover the Word Podcast Artwork
Discover the Word is a podcast series produced by Our Daily Bread Ministries. The marketing strategy for this series has been to produce unique episode-based artwork to gain attention and keep visuals new and exciting across consumption and marketing channels. I've been able to contribute my own design work to these as well as art direct a number of talented designers on these pieces. Each design needed to be reproduced in 9 different sizes and proportions depending on channel.
Each new design was carefully planned and designed to coordinate with the content of its related episodes. We took the approach that each design should function as a mini book cover or movie poster to intrigue the audience and tell part of the story. Here are a few examples of that work.